How To Write The Perfect Fundraising Letter
Larry Barkdull offers some great advice on how to make the most of your fundraising endeavour with a well-written fundraising letter to potential donors. The basic outline is below, but be sure to check out the site for the full walkthrough as well as a ton of other great tips and resources!
- Get the reader’s attention.
- State the cause and/or credentials of your charitable organization.
- Solicit a contribution.
- An incentive offer.
- Additional insert.
- Thank you.
- Conclusion.
- Sign the Letter.
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