Thanking Your Donors

You can have a stellar fundraising team, a clear game plan, an outstanding event, and an enthusiastic group of participants ready to give their all to your fundraiser, but all of that means nothing without donors.

That’s why it’s so important to go “above and beyond” when it comes to showing your gratitude for their generosity. You really can’t thank them too much. It helps to reaffirm to them that they made a good choice in supporting your cause and it also greatly improves the chances of them contributing again then next time you run a fundraiser.

Here are some ways that you can go the extra mile in thanking your donors:

• When preparing your participants/volunteers before your event, stress the importance of thanking the donors with a warm, sincere smile.
• Give free tickets to your dinner/event to sponsors who contribute food, printing promo materials, etc.
• Put a special note in your church bulletin.
• Have a special featured article in your organization’s newsletter.
• Post Thank-Yous on your group/school/church’s website.
• Follow up your event with a Thank-You note and survey card asking for their feedback on how they felt about the event.
• Print up Thank-You cards with a photo and a ton of signatures from those who benefited from the fundraiser.

Have more ideas? Post them in the comments section below!